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AI, Enterprise

Adobe Adds Integrated AI Media Generation to Premiere in 2026 Update

Adobe’s 2026 Premiere update embeds “Generative Media” directly in the timeline, so editors can generate context-aware, fully editable video and audio clips—plus SFX, music, and soundscapes—without switching apps. Editors can pick Firefly, Google Veo, Runway, Luma, or Kling inside the timeline; beta AI audio separates overlapping speakers and ducks music under dialogue, and Adobe’s AI Assistant arrives in After Effects (beta).

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