Adobe announced in June 2026 that it is acquiring Topaz Labs, a company that develops AI-powered tools for video and image enhancement. The deal is expected to close in the second half of 2026.
Topaz Labs has operated for more than two decades and received an Emmy last year for its production technology. The company’s recent AI models include Astra, designed for video upscaling, and Wonder, focused on image retouching and enhancement. Topaz has also developed technology to help run large video models on consumer-grade GPUs.
Adobe already offers some Topaz tools within its Creative Cloud suite. Following the acquisition, Adobe said it plans to integrate Topaz’s models into its Firefly AI app and other image and video editing products. Topaz’s tools will also remain available as standalone services through its website.
Deepa Subramaniam, VP of product marketing for Creative Cloud at Adobe, said the acquisition brings capabilities that could make AI tools faster and more accessible. “Topaz Labs brings deep expertise in optimizing large, complex AI models to run directly on device, a capability that will allow Adobe to deliver faster, more responsive experiences for customers and make advanced AI more accessible and cost-effective for creatives,” Subramaniam said. She added that Topaz’s tools support tasks such as sharpening details, reducing noise, and restoring archival footage.
Adobe has been competing with Canva and Blackmagic Design, the owner of DaVinci Resolve, in the image and video editing market. The company has been adding AI capabilities across its product lineup and launched the Firefly AI-focused media editing studio. The Topaz acquisition appears aimed at keeping users within Adobe’s ecosystem rather than turning to other software for video enhancement needs.
Source: TechCrunch